Email marketing

In this section we will analyze the main email marketing tools for both email campaigns and other functionalities such as SMS campaigns, generation of automation by emails, creation of user groups, user segments, etc.

We pay special attention to their pricing models, to their characteristics and our experience using them during these years.

The goal is to find the software that best suits your needs.

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Showing the 18 results

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9.8/10

Beefree

Beefree is a Creator of HTML email templates with drag and release function.
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Number of characteristics
10
Quality-price ratio
10
Customer service
9
Integrations
10
Ease of use
10
Pros:
  • Drag and release editor
  • Thousands of postage and landing templates pages
  • You have a free for life plan
  • Assistant with artificial intelligence
  • Is integrated with the main email platforms
  • Multiple work spaces in payment plans
  • Payment plans allow you to design unlimited emails
CONS:
  • Support only available by email
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9.1/10

Beehiiv

Beehiiv is the leading Saas tool to create and distribute customary personalized marketing
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Number of characteristics
10
Quality-price ratio
10
Customer service
10
Integrations
5.4
Ease of use
10
Pros:
  • Text editor and templates without code
  • Advanced analysis
  • Integrated Reference Program
  • Superior delivery capacity
  • Total audience control
  • Integration with popular tools
  • Variety of subscription plans
CONS:
  • Learning curve
  • Cost of higher plans
  • Platform dependence
  • Limitations of the free plan
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9.6/10

Bouncer

Bouncer is a tool for verification and validation of emails in lots .
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Number of characteristics
10
Quality-price ratio
9
Customer service
10
Integrations
9
Ease of use
10
Pros:
  • It helps reduce the bouncing rate and prevents messages from being marked as spam
  • It is not necessary to perform the verification manually
  • Greater precision and quality of the email list
  • Safety and regulatory compliance
  • Integrations with other tools
  • Easy to use for all types of user
  • Email verification API
  • Email support and chat
CONS:
  • Possible loss of valid emails
  • Few integrations
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8.9/10

Buzzsumo

Discover ideas for your content and influencers for your business
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Buzzsumo assessment
Buzzsumo is software to discover content ideas and influencers for your business
Design
10
Ease of use
9.5
Price
7.5
Functionalities
9.5
Medium
8
Pros:
  • Super intuitive inferchaz
  • Efficient, there is no content that escapes
  • Useful for generating content
  • Useful for your SEO team
CONS:
  • Free test with enough limits
  • It can be expensive for small businesses
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9.3/10

Campaigner

Campaigner is a email marketing tool with which to design and send personalized emails, automate campaigns and perform detailed performance.
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Number of characteristics
10
Quality-price ratio
8.5
Customer service
10
Integrations
8.5
Ease of use
9.5
Pros:
  • Intuitive editor
  • Templates
  • Subscriber segmentation
  • Automation of repetitive tasks
  • Email and SMS functions
  • Creation of Landing Page
  • Access to API
  • Free test
CONS:
  • Steep learning curve
  • No free plan
  • Little creative templates
  • Expensive tool
Recommended
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9.3/10

Connectif

Marketing Automation and Personalization for your eCommerce
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Connectif assessment
Connectif is an automation and customization marketing tools for your eCommerce
Design
9.5
Ease of use
9
Price
9
Functionalities
10
Medium
9
Pros:
  • Personalization
  • Marketing automation
  • Easy to install
CONS:
  • Understanding all its functions requires time
  • Complexity in the creation of workflows
  • The mail editor is not entirely responsive
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8.7/10

Fronged

Sales, marketing and support on the same platform.
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Frog Evaluation
Fronged is a sales, marketing and support tools on the same platform.
Design
7.5
Ease of use
8
Price
10
Functionalities
9
Medium
9
Pros:
  • Excellent quality/price ratio
  • Attractive, customizable chat interface.
  • Live chat, content search engine, emailing and trigger marketing included
  • API available
CONS:
  • Improveable administrator design
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10/10

iContact

iContact is a marketing tool by easy -to -use email and with solid characteristics to segment, customize and send effective campaigns.
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Number of characteristics
10
Quality-price ratio
10
Customer service
10
Integrations
10
Ease of use
10
Pros:
  • Drag & Drop editor
  • Professional Template Library
  • It allows to create subscription forms and landing pages
  • API custom so that the audience is always synchronized
  • Campaign performance reports
  • Allows teamwork
  • Support through live chat, email and telephone
CONS:
  • Some limitations in contact management
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8.7/10

Mailchimp

Mailchimp is one of the best marketing email tools in the market
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Mailchimp assessment
Mailchimp is one of the best marketing email tools in the market
Design
10
Ease of use
9.5
Price
8
Functionalities
9
Medium
7
Pros:
  • Free version of up to 10,000 emails per month
  • The best newsletters editor on the market
  • Now also includes the possibility of doing surveys and landing pages
  • Affordable, payment plans from $ 10
  • Marketing Automation
CONS:
  • The free plan only includes basic email templates and does not allow A/B testing
Recommended
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9.4/10

MAILERLITE

Email Marketing and Marketing Automation tool that works in all markets
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MAILERLITE ASSESSMENT
Mailerlite is an email marketing and marketing automation tool that works in all markets
Design
10
Integrations
10
Number of functionalities
9
Price vs functionalities
9
Spanish support
10
Scalability
9
Delivery
9
Easy migration from other tools
9
Pros:
  • Ease of use
  • Customer support
  • Translated into Spanish and other languages
  • Quality-price ratio
  • Advanced customization
  • Multiple integrations
CONS:
  • Limited integrations
  • Limited functionality for automation
  • Delivery problems
  • Limitations in template customization
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7.8/10

Mailgun

Mailgun is a powerful solution to optimize email campaigns and improve customer communication.
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Number of characteristics
7.5
Ease of use
8
Price
7.5
User interface
10
Customer service
6
Pros:
  • API
  • Reliability in emails delivery
  • Scalable
  • Personalization and automation
  • Analysis and monitoring
CONS:
  • Less options than competition
  • Improveable support
  • Requires learning curve
  • A developer is needed to integrate it
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8.1/10

Mailrelay

Mailrelay is an affordable email solution and with many functionalities
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Mailrelay assessment
Mailrelay is the ideal solution to start with your email marketing campaigns
Design
6
Ease of use
7.5
Price
9.5
Functionalities
7.5
Medium
10
Pros:
  • Gratuitous
  • Up to 75,000 emails per month
  • Authors and Automation in all plans
  • Good delivery, Smartdelivery technology
  • Excellent support, in Spanish and English
  • Diversity of customs and customizable designs
  • It has API
CONS:
  • The HTML editor is improvable
  • The administrator design is also improvable
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8.7/10

Marketo

Marketo is a marketing automation platform that covers from the generation of Lead to campaign management and results analysis.
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Number of characteristics
10
Ease of use
8.5
Price
7.5
Integrations
8.5
User experience
9
Pros:
  • Drag & Drop editor
  • All in one platform
  • Personalization of emails
  • Implemented by AI
CONS:
  • Price
  • Of the CRM, it only works well with Salesforce
  • Compatibility problems with some software
  • Something complicated for those who do not know HTML
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9.6/10

MDirector

MDirector is an email marketing platform that offers comprehensive solutions for the management and execution of online campaigns.
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Number of characteristics
10
Quality-price ratio
10
Customer service
8
Integrations
10
Ease of use
10
Pros:
  • Intuitive and easy to use interface
  • Free plan
  • Templates for email marketing, SMS and landing pages
  • Complete Report System
  • Automatic shipments
  • Spam test
  • SMS can be sent anywhere in the world
  • A/B test of landing pages
  • Activate automated flows
  • Real -time statistics
CONS:
  • Some templates are not modern
  • Limited Emails Personalization
  • Has no 24 -hour support
Cheaper
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9.5/10

NachoNacho

NachoNacho is an innovative platform designed to simplify the management of online recurring subscriptions and expenses .
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Number of characteristics
10
Ease of use
9.5
Quality-price ratio
10
Integrations
8
Customer service
10
Pros:
  • Free plan
  • Free test
  • Affordable prices
  • Flexible
  • Centralized
  • Medium
  • Chrome extension
  • Great knowledge base
CONS:
  • Few integrations
  • No extension for other browsers
  • Web in English
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9.6/10

Postscript

Postscript is an exceptional tool for marketing and SMS sales.
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Number of characteristics
10
Quality-price ratio
10
Customer service
10
Integrations
8.5
Ease of use
9.5
Pros:
  • It offers effective strategies and tools to quickly increase the size of the subscribers list
  • Direct and effective communication
  • Advanced customization and segmentation functionalities
  • Campaign automation
CONS:
  • Limited approach in Shopify
  • Initial Learning Curve
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9.5/10

SaneBox

SaneBox is an email service that offers a variety of features and benefits to help manage and optimize the inbox.
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Number of characteristics
10
Quality-price ratio
9.5
Customer service
8
Integrations
10
Ease of use
10
Pros:
  • Easy to use
  • Time savings
  • Artificial intelligence
  • Affordable prices
  • Intelligent filtering
  • More than 200 integrations
CONS:
  • No free plan
  • Technical support is sometimes slow
  • Only manages up to 4 different accounts
  • May require manual care
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Sendpulse is a comprehensive marketing tool that offers diverse solutions to enhance online communication and promotion .
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Sendpulse assessment
Sendpulse is a comprehensive marketing tool that offers diverse solutions to enhance online communication and promotion.
Number of characteristics
9.5
Ease of use
8
Customer service
9
Integrations
8.5
Quality-price ratio
10
Pros:
  • Email campaigns and SMS
  • Drag and release
  • Monitoring and analysis
  • Free life plan
  • Integrations
  • Good price
CONS:
  • Limitations in the mass shipping of emails
  • Unchanging
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