
How to sell books on Amazon: Complete guide
Selling books at Amazon has become an excellent opportunity for both independent and editors authors.
Amazon offers an ideal platform to reach readers worldwide. However, to maximize your success opportunities, it is crucial to understand the steps to follow and the strategies you can implement.
In this complete guide, we will see how to sell books on Amazon , from the creation of your account to practical tips to increase your sales.
Steps to sell books on Amazon
We start practically with the steps to sell books on Amazon.
Create a Seller account on Amazon
The first step to sell books on Amazon is to create a seller account. You can opt for an individual account or a professional account.
The individual account is free, but you will charge a rate for each sale, while the professional account has a fixed monthly rate but allows you to sell an unlimited number of products. If you plan to sell many books, the professional account could be more profitable in the long term.
Select the type of book you want to sell
Amazon allows you to sell different types of books, including:
- Physical books: You can sell new or used books in printed format.
- Electronic books (ebooks): If you are author, you can publish and sell your ebook through Kindle Direct Publishing (KDP).
- Books in Audiobro: You can also sell audiobooks through Audible, a Amazon .
Decide what type of book you want to sell and make sure you have the necessary rights to do so.
Prepare your book for sale
If you are selling physical books, make sure they are in good condition. If they are used books, limit them and verify that they do not have marks, scratches or missing pages. If you are publishing an ebook, make sure you are well formatted and reviewed to guarantee the best reading experience.
Create a product list
The next step is to create a list for your book. This process implies adding key information, such as the title, author, description, keywords and categories . Here are some tips to optimize your list:
- Title : Make sure the title is clear and contains relevant keywords.
- Description : Write a convincing description that highlights the unique aspects of your book and what makes it valuable for readers.
- Images : Includes high quality images of the book cover. This will attract more buyers.
- Price : Investigate the price of similar books and set a competitive price.
Select the shipping method
Amazon offers different shipping options. You can choose to manage the shipping yourself or use the Amazon ( FBA ) , where they are responsible for storage, shipping and customer service.
If you decide to manage the shipping yourself, be sure to offer fast and reliable shipping options to increase customer satisfaction.
Launch and promote your book
Once your book is ready for sale, it's time to launch it. Use social networks, blogs and other platforms to promote your book. Consider making temporary promotions or discounts to attract more buyers.
Monitor and adjust your strategy
After launching your book, it is important to monitor your performance . Pay attention to metrics , customer opinions and any comments you receive.
Use this information to adjust your strategy, either improving the description, changing the price or experiencing with different promotional methods.

Expert tips for selling books on Amazon and earning money
To maximize your profits by selling books on Amazon , consider the following tips :
- Investigate the market. Before launching your book, investigate which books are popular in your niche. Use analysis tools to identify consumer trends and preferences. This will help you adapt your book and marketing to market needs.
- Optimize your listings . The optimization of your listings is crucial to improve your visibility in Amazon . Use relevant keywords in the title, description and metadata. This will increase the probability that your book appears in buyers searches.
- Get reviews. Reviews are fundamental to building the credibility of your book. Encourage readers to leave comments and qualifications. You can offer free copies in exchange for honest reviews to generate interest in your book.
- Amazon promotion tools . Amazon offers various promotion tools that can help you increase the visibility of your book. Consider using Amazon Advertising to create paid advertising campaigns and promote your book on the platform.
- It establishes a presence on social networks. Social networks are an excellent way to build an audience and promote your books. Create profiles on relevant platforms and share content related to your book, such as extracts, images and updates.
- Participate in groups of authors and readers. Join groups and communities of authors and readers online. This will allow you to connect with people interested in your books and obtain valuable feedback on your work.
How much is it worth selling books on Amazon?
The sale price of a book on Amazon can vary considerably depending on several factors, such as the type of book, category, format and competition in the market. In general, physical books tend to sell between 10 and 30 euros, while ebooks can range between 0.99 and 9.99 euros.
It is fundamentally to investigate and establish a competitive price that attracts buyers, but also allows you to obtain an adequate profit margin. Remember that you can adjust the price according to the demand and performance of your book.

How much does Amazon charge for uploading a book?
Amazon charges different rates according to the type of book you sell and the method you use. If you use Kindle Direct Publishing (KDP) to sell ebooks, Amazon retains a percentage of your royalties. The rates are:
- 70% Royalty : for ebooks that are sold between 2.99 and 9.99 euros and meet certain quality and distribution requirements.
- 35% Royalty: for books that do not meet the requirements of 70% or that are sold outside the established prices.
- As for physical books , Amazon charges a rate for each book sold, which varies according to the type of account and the cost of production. You should also consider shipping costs if you decide to manage shipping on your own.
How many pages should you have a book to sell on Amazon?
There is no specific number of pages for a book to be eligible for sale on Amazon . However, there are some practical considerations:
- Electronic books : In general, it is recommended that an ebook have at least 30-50 pages to provide substantial content and that readers consider it worth buying.
- Physical books: For printed books, the number of pages can vary according to the type of book. For example, novels usually have between 200 and 400 pages , while self -help books or practical guides can be shorter.
Remember that the quality content is more important than the amount of pages. A well -written and useful book will always be more attractive to readers.
Is it profitable to sell books on Amazon?
Yes, selling books on Amazon can be profitable, but as in any business, there are challenges to consider. Profitability will depend on several factors, such as the type of book that you sell, the price, your production and marketing costs, and your ability to promote your book.
To maximize profitability:
- Investigate your niche: Identify books that are sold well and learn from them.
- Establish a competitive price: make sure your price is attractive to buyers and that allows you to obtain a profit margin.
- Optimize your listings : Improve the visibility of your book through keywords and attractive descriptions.
With a strategic approach, selling books on Amazon can become a significant source of income.
Can you live from selling books on Amazon?
Living from selling books on Amazon is possible, but requires dedication, effort and a good strategy. Some authors have managed to build successful races through self -edge and sales in Amazon . However, this is not something that happens overnight.
To increase your chances of success:
- Publish multiple books: Increase your catalog of books can help you reach more readers and diversify your income.
- Build your brand: Establish a solid brand presence for readers to recognize and trust your works.
- Consider different formats: selling both ebooks and printed books and audiobooks can increase your sales opportunities.
It is important to have realistic expectations and be prepared to invest time and effort in building your business.
Tools and tips to sell books on Amazon
To help you on your sales trip on Amazon , here are some useful tools and tips:
- Book management software: consider using management software that allows you to follow your sales, income and expenses. Discover here the Amazon tools to do business in this marketplace .
- KDP Select: Participating in KDP SELECT can offer additional promotion and visibility opportunities in Amazon .
- Facebook Ads and Amazon Ads: Use advertising on social networks and Amazon to increase the visibility of your book.
- Writing and authorship groups: Join online groups where you can share your experiences, obtain advice and build a support network.
As you can see, selling books on Amazon is a very interesting opportunity for authors and editors. Following these steps and applying practical advice, you can build a successful business on this platform.
If you have questions or need help to start, do not hesitate to contact us , because we are experts at Amazon .
Good luck in your literary adventure at Amazon! 🙂
Consultant in Ecommerce / Amazon since 2,000. Partner of: Helium 10 , Jungle Scout , Avask , Helium 10 Seller Solutions Hub Partner